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food-store

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This GitHub repository contains the CliqueBait Digital Marketing Analysis project, utilizing SQL for comprehensive analysis of marketing campaigns, user engagement, product performance, and website interactions within the Clique Bait food app. The project offers actionable insights for optimizing marketing strategies in competitive landscape.

  • Updated May 14, 2024

Codes for food store presence, density and popularity predictor. Merges census tract-level demographic data from ACS, neighborhood amenities from heterogenous sources, and Point of Interest (POI) data from anonymized cellphone GPS ‘pings’ to identify food retailer location and foot traffic information.

  • Updated Sep 8, 2023
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