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Customer-Segmentation-Member-Lost-Prediction-and-Retention-Strategies-for-Payment-Transaction

This project is mainly aimed to:

  1. Applied the RFM framework to separate customers into four categories by their engagement and value for the service.
  2. Identified criteria of the potential churn with Semi-supervised Learning and predicted according to business context.

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Applied the RFM framework to separate customers into four categories by their engagement and value for the service.

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