Heroes of Pymoli

Analyzed the data for a fantasy video game.

Like many others in its genre, the game is free-to-play, but players are encouraged to purchase optional items that enhance their playing experience.

Generated a report that breaks down the game's purchasing data into meaningful insights.

Player Count

• Total Number of Players

Purchasing Analysis (Total)

• Number of Unique Items
• Average Purchase Price
• Total Number of Purchases
• Total Revenue

Gender Demographics

• Percentage and Count of Male Players
• Percentage and Count of Female Players
• Percentage and Count of Other / Non-Disclosed

Purchasing Analysis (Gender)

• The below each broken by gender
  • Purchase Count
  • Average Purchase Price
  • Total Purchase Value
  • Average Purchase Total per Person by Gender

Age Demographics

• The below each broken into bins of 4 years (i.e. <10, 10-14, 15-19, etc.)
  • Purchase Count
  • Average Purchase Price
  • Total Purchase Value
  • Average Purchase Total per Person by Age Group

Top Spenders

• Identifed the the top 5 spenders in the game by total purchase value, then list (in a table):
  • SN
  • Purchase Count
  • Average Purchase Price
  • Total Purchase Value

Most Popular Items

• Identified the 5 most popular items by purchase count, then list (in a table):
  • Item ID
  • Item Name
  • Purchase Count
  • Item Price
  • Total Purchase Value

Most Profitable Items

• Identified the 5 most profitable items by total purchase value, then list (in a table):
  • Item ID
  • Item Name
  • Purchase Count
  • Item Price
  • Total Purchase Value

Observable Trends Based on the Data

Players Are Predominantly Male But Spend the Least

84.03% of players identify as male; however, they spend the least on average ($4.07) compared to females ($4.47) and other ($4.56).

35-39 Age Group Spends the Most on Average But Represent Only 9.03% of Players

The 35-39 age group spends the most on average ($4.76) followed by 10 and younger ($4.54) then 20-24 ($4.32).

Players Are Predominantly in the 20-24 Age Group

Almost half of players (44.79%) are in the 20-24 age group which is more than twice the size of the next largest age group of 15-19 (18.58%).