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Using Google Tag Manager

Kirstie Whitaker edited this page Apr 3, 2016 · 1 revision

Google Tag Manager allows you track data for events like page views, clicks, and other user interaction through a GUI. It's easier than hard coding events to track and also has a good debugging tool which you can use before pushing to a production environment.

Note: GTM provides Google Analytics data and so there is no need to include an additional GA script.