diff --git a/cmd/werf/common/common.go b/cmd/werf/common/common.go
index 719cc0f00e..03a469d861 100644
--- a/cmd/werf/common/common.go
+++ b/cmd/werf/common/common.go
@@ -352,18 +352,22 @@ func SetupKubeConfig(cmdData *CmdData, cmd *cobra.Command) {
 	cmd.PersistentFlags().StringVarP(cmdData.KubeConfig, "kube-config", "", "", "Kubernetes config file path (default $WERF_KUBE_CONFIG, or $WERF_KUBECONFIG, or $KUBECONFIG)")
 
 	cmdData.KubeConfigPathMergeList = new([]string)
-	kubeConfigPathMergeListStr := getFirstExistingEnvVarAsString("WERF_KUBE_CONFIG", "WERF_KUBECONFIG", "KUBECONFIG")
+	kubeConfigPathMergeListStr := GetFirstExistingKubeConfigEnvVar()
 	for _, path := range filepath.SplitList(kubeConfigPathMergeListStr) {
 		*cmdData.KubeConfigPathMergeList = append(*cmdData.KubeConfigPathMergeList, path)
 	}
 }
 
+func GetFirstExistingKubeConfigEnvVar() string {
+	return GetFirstExistingEnvVarAsString("WERF_KUBE_CONFIG", "WERF_KUBECONFIG", "KUBECONFIG")
+}
+
 func SetupKubeConfigBase64(cmdData *CmdData, cmd *cobra.Command) {
 	cmdData.KubeConfigBase64 = new(string)
-	cmd.PersistentFlags().StringVarP(cmdData.KubeConfigBase64, "kube-config-base64", "", getFirstExistingEnvVarAsString("WERF_KUBE_CONFIG_BASE64", "WERF_KUBECONFIG_BASE64", "KUBECONFIG_BASE64"), "Kubernetes config data as base64 string (default $WERF_KUBE_CONFIG_BASE64 or $WERF_KUBECONFIG_BASE64 or $KUBECONFIG_BASE64)")
+	cmd.PersistentFlags().StringVarP(cmdData.KubeConfigBase64, "kube-config-base64", "", GetFirstExistingEnvVarAsString("WERF_KUBE_CONFIG_BASE64", "WERF_KUBECONFIG_BASE64", "KUBECONFIG_BASE64"), "Kubernetes config data as base64 string (default $WERF_KUBE_CONFIG_BASE64 or $WERF_KUBECONFIG_BASE64 or $KUBECONFIG_BASE64)")
 }
 
-func getFirstExistingEnvVarAsString(envNames ...string) string {
+func GetFirstExistingEnvVarAsString(envNames ...string) string {
 	for _, envName := range envNames {
 		if v := os.Getenv(envName); v != "" {
 			return v
diff --git a/cmd/werf/kube_run/kube_run.go b/cmd/werf/kube_run/kube_run.go
index 29a5a9e194..f4731156f1 100644
--- a/cmd/werf/kube_run/kube_run.go
+++ b/cmd/werf/kube_run/kube_run.go
@@ -154,8 +154,8 @@ func NewCmd() *cobra.Command {
 	common.SetupLogProjectDir(&commonCmdData, cmd)
 
 	common.SetupSynchronization(&commonCmdData, cmd)
+	common.SetupKubeConfig(&commonCmdData, cmd)
 	// TODO(ilya-lesikov): doesn't work, need to be passed to `werf kubectl` somehow
-	// common.SetupKubeConfig(&commonCmdData, cmd)
 	// common.SetupKubeConfigBase64(&commonCmdData, cmd)
 	common.SetupKubeContext(&commonCmdData, cmd)
 
@@ -277,7 +277,7 @@ func runMain(ctx context.Context) error {
 
 	// TODO(ilya-lesikov): doesn't work, need to be passed to `werf kubectl` somehow
 	// common.SetupOndemandKubeInitializer(*commonCmdData.KubeContext, *commonCmdData.KubeConfig, *commonCmdData.KubeConfigBase64, *commonCmdData.KubeConfigPathMergeList)
-	common.SetupOndemandKubeInitializer(*commonCmdData.KubeContext, "", "", nil)
+	common.SetupOndemandKubeInitializer(*commonCmdData.KubeContext, *commonCmdData.KubeConfig, "", *commonCmdData.KubeConfigPathMergeList)
 	if err := common.GetOndemandKubeInitializer().Init(ctx); err != nil {
 		return err
 	}
@@ -421,6 +421,20 @@ func run(ctx context.Context, pod, secret, namespace string, werfConfig *config.
 		args = append(args, "-t")
 	}
 
+	if *commonCmdData.KubeContext != "" {
+		args = append(args, "--context", *commonCmdData.KubeContext)
+	}
+
+	if *commonCmdData.KubeConfig != "" {
+		args = append(args, "--kubeconfig", *commonCmdData.KubeConfig)
+	}
+
+	if kubeConf := common.GetFirstExistingKubeConfigEnvVar(); kubeConf != "" {
+		if err := os.Setenv("KUBECONFIG", kubeConf); err != nil {
+			return fmt.Errorf("unable to set $KUBECONFIG env var: %w", err)
+		}
+	}
+
 	var overrides map[string]interface{}
 	if cmdData.Overrides != "" {
 		if err := json.Unmarshal([]byte(cmdData.Overrides), &overrides); err != nil {