LinkedIn Account for W3C WoT

[egekorkan]

In the call of 30.05, we have discussed having a LinkedIn account. We should discuss this with chairs and Kaz.

We should decide whether it should be a user/organization account or a group or both. Organization might be seen as a company (like W3C) so we should choose wisely.

There is already a Web of Things group at https://www.linkedin.com/groups/1818463/ but it is sort of dead and filled with random posts.

We should prioritize putting more visual content.

[koalie]

It is the W3C Comm Team's preference that there be only one W3C organization on LinkedIn. We would not wish to have W3C broken out there into potentially several specific W3C organizations for groups given that groups are expected by charter to end.

The existing Web of Things group on LinkedIn should be leveraged (assuming that you have the keys to operate it). The W3C organization LinkedIn account should be mentioned to establish the relation.

This may be listed in our mentions (but I personally find that the notifications are so numerous that I often and too easily miss things), so if you want to draw the Comm Team's attention to a particular post from that group, please make sure to nudge us (you can always write us at w3t-pr[at]w3[.]org which is monitored by Amy van der Hiel, our media relations coordinator.)

The Comm Team is happy to post directly from the W3C organization LinkdedIn page occasionally on behalf of the Web of Things groups.

[amyvdh]

I concur with @koalie. LinkedIn could be considered to be for individuals and organizations - not sub-groups of organizations. Especially, as she mentions, because our groups (mostly) end when the work they are chartered to do end.

W3C Comm would be very happy to promote WoT on LinkedIn but I'd be averse to WoT having a separate presence there because this sets a precedence by which groups might open and then go fallow when the work stops. Also since W3C is vendor-neutral (and I'm not saying WoT would do this but other groups might) it would be quite negative if groups were to use the platform to promote products or companies or make claims that are not those W3C as a whole would make.