The UAE's Telecommunications Regulatory Authority (TRA) introduced the Regulation on Unsolicited Electronic Communication (RUEC) to address spam regulations and texts.
The UAE requires senders to provide recipients specific circumstances under which their personal data is collected and used, if requested.
The RUEC requires a minimum of implicit consent.
The RUEC requires senders to keep records of how the personal data is collected, processed and used.
The TRA can impose penalties of up to AED 10 million for violating RUEC regulations.