Channel misattribution?

[samajammin]

Hey there.

This is a tall ask, so feel free to close the issue if you're not sure, but I'm hopeful that someone else may have experienced this issue & knows a remedy or understands why there is a discrepancy.

Since migrating our site to Gatsby & using this plugin, we've experienced significant shifts in traffic attribution by channel (despite overall visits remaining flat). We've seen sharp drops in SEO & referral traffic with a corresponding spike in Direct Entry.

Here's a view of SEO vs. Direct Entry:

Here's a view of website referrals vs. Direct Entry:

Does anyone have any ideas on why this plugin results in decreased channel attribution? You can view our configuration for the plugin here.

Thanks in advance!