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Build Amplitude chart(s) to analyze campaigns #2035

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2 of 4 tasks
Tracked by #2036
thekaveman opened this issue Apr 17, 2024 · 1 comment
Open
2 of 4 tasks
Tracked by #2036

Build Amplitude chart(s) to analyze campaigns #2035

thekaveman opened this issue Apr 17, 2024 · 1 comment
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@thekaveman
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analytics App event tracking, instrumentation, logging: Metabase, Amplitude deliverable Work that ends with a non-code deliverable (e.g. Google doc)
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Build a framework...

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thekaveman commented Apr 17, 2024 •
edited

See more details in #2036

Acceptance Criteria

  • count of visits from each the banner
  • events the user triggered beginning at the app landing page
  • count of successful enrollments originating from banner
  • Add the chart(s) to the Amplitude Benefits dashboard

Additional context

Depends on the work from #2034 being completed and released.
@thekaveman thekaveman added the analytics App event tracking, instrumentation, logging: Metabase, Amplitude label Apr 17, 2024
@thekaveman thekaveman added the product Issue captures work for the product team label Apr 17, 2024
@indexing indexing mentioned this issue Apr 17, 2024
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@thekaveman thekaveman removed the product Issue captures work for the product team label Apr 17, 2024
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thekaveman commented May 16, 2024 •
edited

This chart should get us started: https://app.amplitude.com/analytics/compiler/chart/lhg1stku

It shows 2 counts, both grouped by utm_content (e.g. the specific banner like olderadults_EN)

  • Total number of users visiting the app from a banner
  • Total number of users that successfully enrolled after visiting via a banner

cc @indexing

@thekaveman thekaveman added the deliverable Work that ends with a non-code deliverable (e.g. Google doc) label May 16, 2024
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@thekaveman thekaveman

Labels
analytics App event tracking, instrumentation, logging: Metabase, Amplitude deliverable Work that ends with a non-code deliverable (e.g. Google doc)
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Digital Services
Status: In progress
Milestone
Build a framework to track campaign m...
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@thekaveman