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Merchandising (T-Shirts, Flyers, Stickers) #667

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6 of 9 tasks
KurtMi opened this issue Apr 28, 2016 · 85 comments
Closed
6 of 9 tasks

Merchandising (T-Shirts, Flyers, Stickers) #667

KurtMi opened this issue Apr 28, 2016 · 85 comments
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@KurtMi
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KurtMi commented Apr 28, 2016

tell phlop to make a nice new flyer

  • new logo
  • t-shirts
  • sticker
  • new website
  • cups
  • new sticker
  • cutter
  • poster
  • new flyer
@KurtMi KurtMi self-assigned this Apr 28, 2016
@markus2330
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t-shirts or polos would be great, too (choosing colors and placing Elektra Initiative with nice font)

@KurtMi
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KurtMi commented Apr 30, 2016

No problemo

@KurtMi
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KurtMi commented May 1, 2016

Since my friend the graphical designer had never done a job for a open source software project, some examples or inspiration would be nice. @SirBlackheart can I ask you to post some links here from other open source software? Configuration frameworks preferred. Other people are also welcome.

@rautesamtr
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rautesamtr commented May 1, 2016

A nice starting point could be the gnome marketing. For example i like this nice minimalistic flyer. For a nice logo font for Elektra it should probably be based on a font with an open licence so we could build a CI on it and reuse it on any further marketing stuff in the future. For that league of movable type and exljbris can be a nice starting point. Although having a main font family with good unicode coverage is nice to have for i18n. Maybe find a nice combination of
It would also be nice if phlop would contribute his work under a open licence like CC so it could be reused for other marketing stuff if needed.

Edit:
Just noticed there exists already a logo variant with font in doc/images/hp.jpg elektra loko with font.

@markus2330
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Thank you, that is really great input!

Btw. I am afraid hp.jpg is too low res to be useful. Maybe someone can recognice the font?

@KurtMi
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KurtMi commented May 2, 2016

Indeed, very helpful input. I will forward the information to the designer.

@markus2330
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The homepage might also give a good impression. http://namoshek.at:9000/#/home

@markus2330 markus2330 added this to the 1.0.0 milestone Jan 11, 2017
@markus2330 markus2330 changed the title new flyer Merchandising (T-Shirts, Flyers) Jan 12, 2017
@waht
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waht commented Apr 10, 2017

This is the palette I would like to use for the new homepage theme - with the leftmost green being the primary color, purple secondary and yellow only for some highlights. The colors are basically taken from the logo.

image

@KurtMi I hope this is helpful to the designer.

@markus2330
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Thank you, beautiful colors!

Is it possible to colorize (parts) of our website, too? From colors alone it is hard to say how they will look like.

@beku You are an expert, what do you think of the proposed colors?

@waht
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waht commented Apr 10, 2017

Thank you!

Here is a work-in-progress screenshot of the theme - with only colors changed.

theme_colors_example

I'm not sure what you have in mind for colorizing parts of the website but for example I plan to emphasize the "hero" area containing "Configure everything..." by adding some color.

@beku
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beku commented Apr 29, 2017

@markus2330

  • a little cold - might fit to a cool project, and
  • green and yellow not alone and well separated, which is good in my eyes, gives a spin and fits the logo colors, all good points in my view

@KurtMi
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KurtMi commented Jul 14, 2017

The designer reworked the logo what do you think? @ElektraInitiative/elektradevelopers
20132546_10158988836290335_1450480783_o

The font is https://fonts.google.com/specimen/Play

@0003088
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0003088 commented Jul 14, 2017 via email

@KurtMi
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KurtMi commented Jul 15, 2017

Looks nice, are they in competition? If yes, I would prefer the one without 'Initiative'.

No, I thought we need two versions. Thank you for your feedback!

@sanssecours
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Since Markus talked about desktop backgrounds in the last meeting, I created two of them using the “old” version of the logo.

background - elektra center
background - elektra right

@markus2330
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Wow, great! I changed my desktop background right away 😄

Should we get an extra repo for this images or is it okay to keep putting them to doc/images?

@sanssecours
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sanssecours commented Aug 20, 2017

Should we get an extra repo for this images or is it okay to keep putting them to doc/images?

I think it makes sense to put these files in another repo, since they are quite large. Another solution would be to use Git LFS, which looks like it might be a perfect fit.

The actual source files are rather small:

Logo & Backgrounds.zip

. Unfortunately exporting the Background Images to SVG does not work correctly 😢. Exporting them to PDF does work, but reduces the quality of the gradient in the background too much in my opinion:

Background - Elektra (Center).pdf
Background - Elektra (Right).pdf

.

@markus2330
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I think it makes sense to put these files in another repo, since they are quite large.

I created https://github.com/ElektraInitiative/blobs

Another solution would be to use Git LFS, which looks like it might be a perfect fit.

I used git-annex for some time which seems to be quite similar. But I think its overkill for these blobs which are smaller than 1MB. A checkout of the repo does not have to fit on a floppy 😄 If we need to upload introductory movies, screencasts or similar (> 100MB), we can reconsider.

The actual source files are rather small

Thank you! Normally, we should add the source to libelektra repo and the rendered figures to the blobs repo. But for this case I added everything to blobs repo, because its unlikely we ever need these figures for the docu or rendered by the build process.

PDF does work

I added both png und pdfs.

Thank you again, the desktop backgrounds are now also used on my laptop.

@KurtMi
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KurtMi commented Oct 20, 2017

Based on the feedback from the last logo version, the graphic designer made a new version. Feedback wanted at the next meeting or here!

22532371_10159424068175335_720448969_o
22547120_10159424068180335_234460255_o

This version includes the slogan (for the t-shirt), the logo is rearranged and with the new colors. The font is as before the play from google.

@markus2330
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Is there some kind of changelog? Was the logo modified except rotating it a bit? Does the the designer have some questions for us?

@markus2330 markus2330 modified the milestones: 1.0.0, 0.8.21 Oct 29, 2017
@markus2330
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I have set a milestone in December because it would be really great to have the flyers+t-shirts for fosdem.

@markus2330
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markus2330 commented Nov 12, 2017

@waht Are you also okay with the colors 233688 dfa809 3f8f2f (as suggested by the designer)? Can you update your color palette?

@KurtMi Is the logo available as SVG and high-res? (and without text)

@waht
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waht commented Nov 13, 2017

Yes, the colors are fine for me! Here is website theme with the updated color palette. I still need to replace the logo and check out the "Play" font.
theme_elektra

@markus2330 markus2330 removed this from the 0.8.21 milestone Nov 24, 2017
@markus2330
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The first t-shirt will be produced tomorrow.

Still open are flyers, any update on this?

@KurtMi
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KurtMi commented Jan 26, 2018

The updated version of the flyer is here. As always feedback here or today at he meeting!
elektra_flyer

@markus2330
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markus2330 commented Jan 26, 2018

Thank you so much, I printed it for the meeting today!

Btw. in my browser the blue is wrong but in gimp it works. Seems like there are troubles with the embedded color profile?

@mpranj
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mpranj commented Jan 26, 2018

There are no troubles. It's just a CMYK color profile for print, whereas almost all browsers only display sRGB. I'm actually surprised if gimp really shows it correctly.

Below it is in RGB without an embedded color profile.
flyer

@markus2330
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I printed the flyers and stickers. As far as I can tell the flyers are okay (of course the resolution could be better and the cutting could be more accurate but the problems are minor) but the stickers leave a lot to desire. (They are basically only okay for white, glossy surfaces.)

Does someone know a shop which makes really nice transparent, UV protected stickers within 2 work days (so that I would receive them/get them on Wednesday)?

@waht
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waht commented Jan 27, 2018

Druck.at seems to be able to deliver until Wednesday - not sure what format our stickers are.
Flyeralarm takes 5-7 days, but maybe they are faster for our sticker format.

@markus2330
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Any experience with druck.at? If we do not know it we could also try some belgian service, then we would have a whole week (delivered to hotel).

not sure what format our stickers are.

A4 cut in 5 parts.

@markus2330
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So nobody has experience with printing stickers?

Is everyone in favor of having U-necks (instead of V-necks)? I'll ask if it is possible to change this. (It might even save some money.)

If someone wants additional t-shirts you can still tell me today.

@petermax2
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So nobody has experience with printing stickers?

Nope, sorry. :-(

Is everyone in favor of having U-necks (instead of V-necks)?

I really have no preference here, so U-neck is fine.

@markus2330
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I ordered the t-shirts with U-neck. It is basically the same price but better quality (180g).

@markus2330
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We got the T-Shirts!

@markus2330
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markus2330 commented Apr 27, 2018

I want to order stickers at https://flyeralarm.com

They won't be ready for Linuxwochen but if we do not start ordering them now, they will also not be ready for the next event.

There are two questions:

I think for the first batch logo+text might be better, because people might not yet know the name Elektra (nor the URL). Ordering both variants is twice as expensive, so I won't order them together in one batch.

What do you think?

@markus2330 markus2330 changed the title Merchandising (T-Shirts, Flyers) Merchandising (T-Shirts, Flyers, Stickers) Apr 27, 2018
@petermax2
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There are two questions:

Personally I prefer "logo + text".

@markus2330
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As discussed @tom-wa draws a white border around the logo and text

@markus2330
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@reox was so nice and added a white border around the text. see "sticker_rectangle_white.svg".

Do we need white lines also around the logo, too?

Do you already have an opinion about the size of the Logo?

The size of the old sticker is about 21x6cm of which 18.5x4.7cm are printed.

So the 5.1x29.8cm would be a good size: It would fit our current sticker and we would have additional space for a Debian Swirl.

@markus2330
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@markus2330
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The most popular sizes of T-Shirts are out (S,M,L). Should we reorder exactly the same T-Shirts or should we try something different?

@markus2330
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I'll order new t-shirts, stickers, and possible cups. Please write by email or here if you want something (t-shirts with size).

@markus2330
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T-shirts, cups, and stickers were ordered yesterday.

@markus2330
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Stickers are already here! The border did not work, so you cannot use it on surfaces which have a color of the logo or text (black).

Cups won't be available till the next meeting but soon after. They will look like: https://github.com/ElektraInitiative/blobs/blob/master/images/cups/printproof.pdf

@reox
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reox commented Aug 2, 2018

that's unfortunate :( have you asked why? Because the border color should have been different from white.

@markus2330
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I submitted the first version where the border color was still white. It was not possible to change the uploaded file afterwards.

For the cups, https://github.com/ElektraInitiative/blobs/blob/master/images/cups/sizes.pdf might be better, what do you think?

@reox
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reox commented Aug 2, 2018

Okay I see. Then we will see if it is working for the next batch of stickers :)

@markus2330
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@ElektraInitiative/elektradevelopers It would be great to get some feedback about the cups 😄

@markus2330
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@reox wrote:

Then we will see if it is working for the next batch of stickers :)

That won't be soon. The 1000 stickers weight 1.5kg, it is really a lot. There is a lot of cutting to do, so if you have some time 😄

@markus2330
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cups are now ordered with a single logo, as in https://github.com/ElektraInitiative/blobs/blob/master/images/cups/printproof.pdf

t-shirts should arrive for the next meeting, so if you do not have one, do not miss to come next Thursday 😄

@markus2330
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I think we now have done enough merchandising for now.

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