User Experience

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Google search: simple ux thoughts about building a new website

• UX design process: a simple but complete guide
• 10 UX Tips For Your Next Website Redesign
• 7 UX PRINCIPLES FOR CREATING A GREAT WEBSITE
• 5 Best UX Websites To Learn From
• https://www.thinkwithgoogle.com/marketing-strategies/app-and-mobile/strong-audience-design/
• 10 Tips to Improve Your Website’s User Experience

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UX Design: What You Should Know

User Experience (UX)

The foundation: determining how each room connects and relates to the next, choosing functional door locations, determining the most practical location for the stairs, and so on.

• the user's experience with a product or service
• the user’s journey through the product
• bridges the gap between how something looks and how it works
• necessitates a thorough understanding of the user's needs, desires, behaviors, as well as the setting in which they will use a product.
• UX designers must empathize with and understand the needs of their users.

User Interface (UI)

Once the foundation is in place, you can start thinking about interior design: appealingly hanging pictures, selecting furniture styles that complement the color of the wallpaper, and organizing kitchen utensils so they're easy to reach without making the room look cluttered.

• the aesthetic elements people interact with a product
• typography, colors, and menu

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How to UX your website in 6 steps

• Limit the content. Refine the words.
• For most sections 70% Visual & 30% Content Rule holds good.
• Use precise words and sentences. Quality is important over quantity
• Use a happy or natural tone of speech or come-up with your own brand voice.
• In text-heavy sections (like testimonials/pricing details/forms etc.,), give even more importance to White Spaces & Text Hierarchy. It will give a clean & clutter-free look.

White Space — White space or negative space is any type of blank space on the page. White spaces don’t necessarily mean to be white; the blank space may be filled with any colour as long as it is free of any elements like text or images.

Text Hierarchy — is a system for organizing type that establishes an order of importance within the data, allowing the reader to easily find what they are looking for and navigate the content.

Brand Voice — is the purposeful, consistent expression of a brand through words and prose styles, that engage and motivate. The personality of your brand is often determined by the words you use and the sentences you write.