You signed in with another tab or window. Reload to refresh your session.You signed out in another tab or window. Reload to refresh your session.You switched accounts on another tab or window. Reload to refresh your session.Dismiss alert
In the previous versions of Robyn we had max_response_expected_spend with expected_spend_days and expected_spend for robyn_allocator. Now in the new version this seems to have been changed to max_historical_response which is cool but the questions are:
How to predict the future, say, next 4 weeks (28 days)?
If there is no predicting the future, then what is the point of allocating data for past periods since we are doing calculations on the total budget?
The text was updated successfully, but these errors were encountered:
Sorry for the late reply. The latest version has allocator scenario of "max_response" and "target_efficiency". See ?robyn_allocator for more description.
Robyn doesn't offer future forecasting, so you're right that the allocator is doing past simulation. But to be honest the only difference between forecast and simulation is the forecast of trend/ season etc. For media variables, the optimised budget is derived exactly the same as the past simulation, based on the same saturation curve and same coefficient. And of course the trend forecast is a task by itself anyways.
We're aware that many have asked for the forecast feature. We'll consider it in the future.
In the previous versions of Robyn we had
max_response_expected_spend
withexpected_spend_days
andexpected_spend
forrobyn_allocator
. Now in the new version this seems to have been changed tomax_historical_response
which is cool but the questions are:The text was updated successfully, but these errors were encountered: